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    The Content Marketing Weekly: SEO, Facebook and tangential content on a platter


    Expert SEO tips, super fast Facebook ads and why “boring industry = boring content” isn’t a thing.

    The Content Marketing Weekly: Spook-tastic trends, tests and technology


    Because you still need news on Friday the 13th.

    #BraftonBuzz recap: Twitter experts on the future of content marketing


    Hey, everyone! Phew, we just finished tweeting up a storm for our first ever #BraftonBuzz #TwitterChat and I have to say, things went swimmingly. Our hands might have cramped during […]

    What should content marketers make of the Twitter 280-character limit update?


    Twice as much ad space could be a blessing or a curse for your brand.

    Top 6 LinkedIn Changes Rocking The Content Marketing World in 2017 (Updated)


    From new lead generation opportunities to Sponsored InMail to video, we explore all the ways marketers can take advantage of LinkedIn’s makeover.

    Unicorn Frappuccinos: How Starbucks Won Social Media Last Week


    Starbucks struck content marketing gold with their ephemeral Unicorn Frappuccino campaign. Let’s talk about why it worked so well.

    Purple: The mattress company that stole my marketing heart


    A marketer, her mattress and the marketing that brought them together. The story of how to make a strong, lasting impression through compelling marketing.

    9 must-use plug-ins, add-ons and extensions for social media marketers


    Get even more out of your social marketing strategy with the nine plug-ins, add-ons and extensions Brafton’s social strategists can’t live without.

    Why (and how) you should use social media to create content


    Social media is critical in creating content, and BuzzSumo is a great way to discover shared content. Just ask Steve Rayson, director of the company.