ClickCease Videos Archives - Page 18 of 23 - Brafton

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How to support the customer journey with video – 3rd Thursday Tip

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Brands miss ROI with videos produced for single sales goals when they should develop marketing strategies for the whole funnel.

Hashtags – Are they in or are they out?

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Hashtags are everywhere, but new data suggests they may not actually provide better engagement and some people say they’ve had enough.

SEO or PPC? Survey says organic

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A survey finds organic search engine visits drive more traffic to ecommerce retailers’ websites and fuel conversions that generate revenue.

Content Marketing Recap: August 2013 (Video)

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August delivered insights on Authorship, SEO ranking signals and the value of video, and Brafton’s tips help you boost your content strategy.

UX: The new X-factor in search

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User experience is becoming a central theme of search engine marketing discussions and for good reason – Google says it’s essential for better web rankings.

The longevity of Facebook content [video]

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Social media content comes and goes, but with a few clever practices, brands can maximize the ROI of their Facebook collateral.

Video takes the world by storm [video]

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Video content is a fast-rising web marketing format because brands find it’s one of the most effective ways to share their messages.

How to convert online conversation into digital content – 3rd Thursday Tip

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Brands can use social chatter as inspiration for their ongoing content marketing strategies. Here’s how:

More organic search, please

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Consumers don’t always want personalized results online. Custom content is embraced on some channels, while organic is preferred in search.