Want to diversify your content marketing strategies with media your customers will remember? Graphics are – or should be – a new norm in content marketing. Web users are 80 percent more willing to read information when it’s presented alongside unique graphics, and 40 percent of consumers prefer to digest visual information over text-only content. (Even Cutts says “pretty content” performs better.) Still, there are a lot of bad graphics on the web, and plenty of great ones that don’t meet their marketing potential.
In Brafton’s 7 Steps For Successful Infographic Marketing webinar, Head of Marketing Content and Communications Katherine Griwert and Art Director Amy Ahrens give you straightforward tips for designing and publishing graphics that impact your audiences.