The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Google gives SEO advice to ‘make the web a better experience’
One skeptic recently questioned why the search giant would help businesses by offering tips for SEO when it could make money from search advertising.
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Marketers rejoice: Twitter’s Promoted Accounts feature now available
Twitter announced today that it has officially launched the Promoted Accounts feature.
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UrbanDaddy brings home the bacon with quality email content
UrbanDaddy is taking care of business by finding its way into young consumers’ inboxes.
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Compete says Bing-powered search accounted for one-quarter of search market in August
Online research firm Compete has released search rankings that calculate how much of the market is represented specifically by Bing-powered searches following the commencement of the Yahoo/Microsoft search alliance.
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CMB survey suggests quality content, Facebook campaigns and email marketing are keys to link building
Chadwick Martin Bailey’s Social Sharing Research Report indicates marketers should deliver consumers content via email and Facebook to increase the likelihood that it will be further spread on the web.
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A look back at September’s hot searches, and some October SEO insight on search activity to come
Marketers planning their SEO campaigns for the upcoming weeks may benefit from examining September’s hottest trends and finding patterns that could help them optimize their content for October queries.
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Facebook now second-leading video site, marketers should prepare content viewers will ‘like’
ComScore rankings show Facebook has overtaken Yahoo as the second largest video site, and this may point to a trend in consumers’ social video viewing habits.
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Marketers, find followers with Twitter’s Promoted Accounts feature
Twitter will be offering a new ad platform to help brands establish themselves as thought leaders among this growing consumer base.
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