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    LinkedIn automation etiquette rule No. 1: Don’t do it

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    Careless LinkedIn automation could leave you looking like an insensitive oaf in trying times, and will almost certainly lead to an account restriction.

    Weekly Roundup: A handful of businesses and a whole lotta health care supplies

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    Sherwin-Williams, McDonalds and too many hotels to count are helping health care workers so they can help everyone else.

    How technology and digital content connect us in our new remote-first reality

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    Just because we’re physically separated for the sake of public health doesn’t mean that we can’t join together and unite using digital channels.

    Social during a public health pandemic: Some tips, guidance and words of wisdom

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    There are numerous mistakes brands could potentially make with their social presence during this time.

    Impression + 5 more essential marketing metrics defined (infographic)

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    Impression is arguably the bedrock metric of all digital marketing.

    Weekly Roundup: 3 companies lending a helping hand right now

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    Mattel, KFC and Jo-Ann Fabrics and Crafts are leaning on their strengths to help the people who need it most right now.

    How to do ethical marketing during the coronavirus quarantine: A 5 step guide

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    Does it feel like you’re walking on eggshells right now? On one hand, you want to keep your job,  because eating and having shelter are good things we all strive […]

    Why businesses should use digital marketing during difficult times

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    During times of crisis, it’s more important than ever for businesses to reach out to customers and maintain a strong digital presence.

    6 marketing missteps to avoid during a crisis

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    How your organization acts now and in the coming weeks will shape the way your customers think and feel about your brand.