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    How marketing AI impacts content marketing (with examples)

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    Are the bots taking over? How should you be working with artificial intelligence? Here are the details, examples, predictions and actionable takeaways you need to know about marketing AI.

    Content curation in 2018: When, why and how

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    Curated blog, email and social content may be your ticket to marketing success.

    Creating a user journey map for your content marketing strategy

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    Aside from personas, user journey maps are some of the most powerful marketing tools at your disposal. Here, we’ll talk about how to create a map and tie it to your content strategy.

    What to know when hiring a ghostwriter for your blog

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    Are you struggling to create content for your blog? Or maybe your boss has big ideas but not enough time to write them out? You may want to hire a ghostwriter. Here’s why.

    What is a style guide and how does it support your branding efforts?

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    Consistent branding across every channel is easy to understand but difficult to execute. Here’s everything you need to know about creating a style guide for your brand.

    This is how to assemble a powerful lead gen engine with web content services

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    Web content services involve a range of marketing tasks, like content creation, promotion and optimization. Marketers need vendors proficient in all that and more if they hope to get the most out of their lead gen.

    The Content Marketing Weekly: Google’s up to its old tricks again

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    This week, we’ve got the latest updates on search snippets, content inspiration and Google’s scary new algorithm.

    50 content marketing best practices that are actually useful

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    They said it couldn’t be done, so we went out and did it. Read them all at once, or consult as needed.

    The life of Senior Writer Dom T: A story of content domination

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    Senior Writer Dominic Tortorice: Razor-sharp SME and a tenacious approach to nailing even the most challenging content requests.