Infographic Design Services
Infographics display information visually, the primary medium in which humans consume content.
Our designers, illustrators and industry researchers give your brand a visual lift by synthesizing often-complex data into digestible and shareable graphics that drive value.
Brain studies have shown pairing text with graphics increases retainment of information over a longer period of time. Design is how your brand stays top of mind.
Brafton’s design team helps you convert new customers and establish industry expertise through graphical assets.
Design is a group effort. Don’t let anyone tell you it isn’t.
Post-mockup approval, our design team uses your brand guidelines as a jumping-off point and researches competitors and industry leaders to define what will differentiate your infographic from the rest. You can expect to see a layout of custom:
The goal of your infographic and the content it covers will largely determine the graphic size you’ll need, and by extension, the pricing of the asset.
We can customize any graphic to spec but our most common offerings are:
Illustrate basic concepts, general workflows and B2B or B2C processes. We use stylized icons, supplemental copy and brand-specific language, colors and typography to visually communicate ideas.
Utilize 2-D imagery, visual storytelling and custom characters to craft more nuanced ideas, trends or product-specific features.
Design information-rich concepts that can’t be easily condensed to text or smaller graphical assets. We use 2-D imagery, icons, illustrations and narrative character or process development to maximize viewer engagement and shareability.
Platinum Plus Infographics
Produce data-heavy narratives that more completely convey complex ideas. We weave together a constellation of visuals, 2-D characters, on-brand storytelling and hard data to be distributed and repurposed for long-term use across any marketing channel.
Additional sizing options are available as recommended by our Design Director.
For information on our Interactive Infographic services, click here.
Each year, infographics continue to be one of the fastest-growing content formats. With human attention spans now shrinking to fewer than 8 seconds, visuals are becoming the go-to resource for content marketers as a matter of physiological necessity.
Based on the metrics of more than 750 of our clients, we found top-performing infographics averaged 11 data points.
We’re here to bring your vision to life. Let’s get started.