Looking to diversify your content marketing strategies with media your customers will remember and want to click? Brafton hosted its first live webinar on May 29, 2013, exploring the practice of designing custom infographics to add value to your SEO, social and overall web campaigns.
Be sure to view the on-demand webinar.
Graphics are – or should be – a new norm in content marketing. Web users are 80 percent more willing to read information when it’s presented alongside unique graphics, and 40 percent of consumers actually prefer to digest visual information over text-only content. (Even Cutts says “pretty content” performs better.) Still, there are a lot of bad graphics on the web, and plenty of great ones that don’t meet their marketing potential.
In “7 Steps For Successful Infographic Marketing” webinar, Head of Marketing Content and Communications Katherine Griwert and Design Manager Amy Ahrens advise on designing and publishing graphics for marketing gains.