• Local marketing alert: Facebook Pages with Places function boosts social referrals

    Facebook is merging its Places and Pages features, enabling users to check in with brands – a good way for local social marketers to get social referrals and user-generated content.

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    Consumers wary of online companies, still share social info

    A new survey from Harris Interactive indicates that U.S. consumers think major online companies Facebook and Google have too much personal information about them, but this doesn’t necessarily mean social marketers should pull the plug on their personalized camapaigns.

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    Facebook “Friend Effect” fuels Bing search

    Bing has announced new updates to its social search service, bringing the power of Facebook data to SERPs.

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    Microsoft to buy Nokia: Bing taking over mobile search?

    Rumors about Microsoft’s aquisition of Nokia’s phone business may propel Bing further into the mobile search market.

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    Google News gets auto-refreshed: Fresh content key

    Google News, one of the web’s leading content aggregators, is getting some updates that make it more important for businesses to keep their site content fresh.

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    Content marketing alert: Google brings ‘News near you’ to mobile

    Google is making it easy for mobile searchers to find news about their surroundings with “News near you” – and content marketers should take note.

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    Study: Search clicks increasingly come from mobile consumers

    Data from Performics reveals that nearly one in 10 search ad clicks come from mobile users.

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    Facebook Page photo tags promote brand engagement

    Social media marketers who are looking to engage online audiences with their brands will be happy to learn that Facebook has enabled a new photo tagging feature that lets users tag brands.

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    Google still king of mobile search

    The latest mobile suscriber report from comScore suggests that search marketers looking to connect with on-the-go audiences should optimize their content for Google.

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    Social marketing alert: Facebook squares off with Google over social data

    Facebook has been accused of starting a “smear” campaign against Google in light of its social product, Google Circles, or perhaps because of social search.

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