What is Predictive Marketing? (Infographic)
Discover the key benefits of incorporating predictive analytics in marketing for your business and how this data speeds your sales cycle.
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Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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How To Utilize AI in Content Marketing (While Keeping Your Content Original)
It’s a buzzword that stirs up a mix of excitement and apprehension. Although AI sparks many debates, the truth is, AI can be used to your advantage.
The Trouble with AI Detection Tools: A Content Writer’s Insights
Explore the challenges and reliability of AI detection tools in content writing through our experiment — a must-read for anyone navigating the AI landscape.
Considering What AI Tools for Digital Marketing Can Do for Your Brand
Are you looking to gain a competitive edge in your industry? These AI tools for digital marketing are a great place to start.
The Content Creation Tools We Live and Die By
There are hundreds of content creation tools out there, but which ones are actually worth using? Here are our favorite resources to create copy with.
An Introduction to OpenAI’s DALL-E 2 AI
Text to image AI has been in the news lately, especially DALL-E 2 AI. Here’s everything you need to know about it, including how it works…
The bard in the bot: Where machine learning and content creation intersect
Discover AI’s content creation limits, what David Bowie teaches us about computer-generated creativity and much more.
How do chatbots work? A tactical guide
An exploration of the incredible technology that’s redefining customer interactions.
How marketing AI impacts content marketing (with examples)
Are the bots taking over? How should you be working with artificial intelligence? Here are the details, examples, predictions and actionable takeaways you need to know about marketing AI.
Artificial intelligence + content writing: What happens next?
Will AI fully replace content writers, or is there a symbiotic relationship marketers can capitalize on?