The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Calling the shots: Alex Rowinski’s approach to project management
Learn the art of project management from Senior Project Manager Alex Rowinski, who applies an attitude honed on the soccer field to forging successful customer relationships.
What is a webinar and what’s involved in hosting one?
If you’ve been wondering about webinars lately, you’ve come to the right place. Read on for all the juicy details of webinar hosting.
Re-optimizing your content: The step-by-step guide
Improve keyword rankings. Boost website traffic. Get more leads. How do you achieve all this? Here’s one way: Re-optimize your content. Learn how with our step-by-step guide.
Key tools that help manage your email marketing campaigns
Keeping multiple email campaigns organized, optimized and
A content marketer’s guide to video distribution
Video distribution is every bit as important as video production. Here’s how to do it right, on your own website and on social media.
Search retargeting explained (infographic)
Search retargeting uses a visitor’s search queries and web browsing behavior as a basis to display dynamic ads.
7 email marketing blogs to subscribe to right now
We’re going over our favorite email marketing blogs, including a few hand-picked articles to get your reading list started.
Gated content: Who, what, when, why and how?
Gated content may bring high-quality leads to your company – but will filling out a form turn away users? Here’s what you need to know about getting the most gain from your gated content strategy.
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