Tell a better story: Long-form, in-depth articles get 2x as much engagement

Brafton’s new Senior Director of Content shares her favorite types of web content and her goals for our Chicago office.

These tips to lower your site’s bounce rate can help you get more value from your traffic and engagement on content.

Voice might be the hardest for brands to convey to content writers, but here are questions marketers can ask to zero in on their ideal tone.

Marketers can measure the ROI of their content when they use Google Analytics correctly. Here are tips from our Lead Strategist.

Social media marketing is one of the most effective ways to reach new leads online – here are our tips for building a strategy and measuring your results.

What’s it like to be a writer at a content marketing agency? Just ask our editorial team!

The graphic marketing strategy you create for your site can help you drive more conversions and sales.

You’re a great writer. You love taking intricate topics and making them intriguing and easy to understand. You compose topic outlines and then… something really cool happens. You get to […]