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    2014 Social Media Marketing Trends

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    It’s a New Year and there are fresh social media marketing trends that companies must consider to create cutting-edge campaigns for 2014.

    Seasonal cheer at Brafton’s annual holiday party in Boston (photos)

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    Braftonians got into the cheerful spirit of the holidays at our 2013 annual party at the Boston Marriott Copley Place Hotel. Take a look through our photo gallery for a […]

    The evolution of content marketing jobs: Insights from a Brafton strategist

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    Director of Account Management Jason Cook has watched the evolution of the content marketing industry during his tenure at Brafton, and he’s experienced at keeping his content strategy skills sharp […]

    Top 10 content marketing New Year’s Resolutions

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    It’s a new year, which means it’s time for change. These 10 common resolutions will get you on the right foot for 2014.

    Happy New Year! Braftonians share professional, personal resolutions for 2014

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    As we approach 2014, New Year’s Resolutions are at the forefront of most of our minds. From professional to personal assessments, Braftonians have discussed their resolutions for the new year, […]

    Content Marketing Recap: December 2013

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    As 2013 comes to a close, it’s becoming clear marketers need to develop more strategic content marketing plans for 2014 success.

    It’s not what you say; It’s how you say it: Social language (FB & G+)

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    It’s time to really get your feet wet with social marketing, which means putting stale language on the shelf and adopting a new vernacular.

    Creative collaboration: Welcome to content marketing in 2014

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    As the content marketing industry welcomes the beginning of 2014, the message for the approaching year seems to be simple: Content marketing is most successful when fueled by a collaborative […]

    Braftonians compete for the ugliest holiday sweater (photos)

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    While Braftonians prepare for the holidays and the end of 2013, team members from Boston and Chicago participated in friendly face-offs to see who could find the ugliest holiday sweater […]