The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Why marketers need to be the best communicator in the room
Being a marketer is like being class president: You’re the mouthpiece of your organization.
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#WAM: Understanding how conversions are measured
Today’s #WAM explores how Google Analytics is measuring conversions.
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The Content Marketing Weekly: Avoiding SEO mistakes, optimizing content and budgeting for the future
It’s not about how much content you have but how you use it.
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Illustrator, designer, entrepreneur: Brafton’s Julia Emiliani does it all
Meet the person behind some of Brafton’s best work.
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10 content marketing tactics to scrap in 2019 (and what to replace them with)
Let’s all agree to stop using these 10 content marketing tactics. Like, right now.
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#WAM: Demographics Madness
In this Web Analytics Monday (#WAM), we dig into the demographic profiles of your visitors and learn how to tease out actionable insights.
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The Content Marketing Weekly: SEO, Facebook and tangential content on a platter
Expert SEO tips, super fast Facebook ads and why “boring industry = boring content” isn’t a thing.
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How to win at B2B content marketing in 2019
Consider this the definitive guide for developing, executing and measuring your B2B content marketing strategy.
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