The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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How to win the social media marketing horse race: Infographic
Social media networks surpass one another each month, so it’s hard to keep track of which platforms provide brands with the greatest reach.
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Can Vine become a video marketing preview tool?
Vine could revolutionize video marketing for brands.
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The art of persuasion
Brands can engage their audiences with personable media when they take content creation seriously.
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Brands with online newsrooms still lack SEO, content plans
A new study shows that companies realize they need custom news content, but they don’t understand how to leverage this media for search and social marketing.
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Twitter improves its search function
Want to evaluate old Tweets to plan new posts? Twitter’s new search feature will help brands evaluate past successes.
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Yahoo! to run contextual ads from Google, not Microsoft
Yahoo! makes a deal with Google to run contextual ads on its site.
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Incentives drive honest UGC reviews for ecommerce brands
Want more user-generated content reviews from customers? Give them incentives to comply.
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How to write good: the content marketer as a lexicographer
Content writers must remain aware of changes in how people communication and incorporate the latest preferences into their articles.
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