The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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MC Hammer trumpets latest entry into search engine battle
Backed by MC Hammer, WIREDoo is the latest entry into the search market, and the artist promises it will bring a unique search service.
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Social media marketing changing outreach for college athletics
A report from the Medill School of Journalism at Northwestern University highlighted social media marketing campaigns helping collegiate athletic programs.
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Study: Ad agencies generate leads with blog marketing
EMarketer reported on Thursday that ad agencies cite blog marketing as the most effective social lead generation strategy.
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Pseudonyms, Google Apps support coming to Google+
Google+ senior vice present of social Vic Gundotra said on Wednesday that support for Apps and pseudonyms will soon be available on Google+. These developments could attract more users and, in turn, make the network
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Flow Visualization: Google’s latest Analytics addition shows content pages’ value
Google announced Flow Visualization on Wednesday. The tool aims to help website administrators get a clearer picture of visitor activity.
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Tumblr makes it easy to customize and categorize blogs
Tumblr recently unveiled a series of new tools aimed at making it easier for users to personalize their blogs, and marketers who share content on the platform can also customize their accounts for more branding oppo
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Google announces mobile marketing upgrades
Among three new adjustments to the Google’s mobile marketing capability is a feature that may help app users get to businesses’ landing pages faster.
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Geosocial marketing to see uptick moving forward
As location-based marketing continues its rapid growth, integrating geosocial elements into existing channels can help businesses succeed.
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