John Hopkins
John works on Brafton’s video team. He mostly shoots and edits but occasionally cleans the kitchen.
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!

John works on Brafton’s video team. He mostly shoots and edits but occasionally cleans the kitchen.
As a Senior Content Marketing Strategist at Brafton, Sewon builds creative content strategies with talented team members across in-house editorial, video, social media, and graphics departments. She is passionate about digital storytelling, meaningful data, and human-centered approach to developing innovative solutions. Sewon has a Master’s Degree from Columbia University in Oral History and a Bachelor’s Degree from the College of William & Mary in Cultural Studies.
Matt Zola is the Assistant Editor of the Industry and Technology desk. A lifetime Boston native – save his 4-year stint studying English writing at the University of Pittsburgh. When Matt’s not professing his love for the New England Patriots (and hiding his affection for the Celtics) he likes to get outside and play one of these games or toss some meat on the grill.
Liam is a senior writer for Brafton. He enjoys long walks to the kitchen and romantic nights playing PS4 by candlelight.
Molly Buccini is Brafton’s community manager. She joined the team with a background in digital journalism and social media. She’s a theatre nerd, pop culture junkie and lover of summertime.
Joanna is a social media strategist in Brafton’s San Francisco office. She is a 2012 Boston College graduate, who appreciates the beauty of both coasts. During downtime, she is an avid city explorer and a Yelp fanatic.
Matthew Kaplan is a Content Marketing Strategist based out of Brafton’s San Francisco office. Matt specializes in creating unique and holistic digital strategies driven by data and real-world results. Prior to becoming a strategist, Matt had numerous other roles at Brafton, including as a Project Manager, SEO Copywriter and Editor of Brafton’s Technology and IT desk.