Stories matter. Good ones make a difference.
We launch brands through innovative marketing, from conception to creation to conversion. With analytics tracking and campaign measurement, we combine the creative power of in-house writers, designers and videographers with the search data of your highest-value prospects.
The results are greater search presence, stronger brand awareness and proven ROI.
We employ creative storytellers from the U.S. who are trained to use digital tools to inform great content. Strong copywriting attracts more clicks and more conversations – it’s likely one of the first entry points into your sales funnel.
Need copy for landing pages, banner ads, campaign materials, internal assets, lead generation emails and other sales-enablement collateral?
Humans are visual creatures. Getting custom illustrations, branded infographics and creative UX designs in front of a large audience propels your brand ahead of competitors still relying on stock imagery.
In addition to personalized branding work, we create professionally designed eBooks, white papers, case studies, sales sheets, executive reports and more. We’ve got the vision, and we’ve got the visuals to bring it to life.
Video is the future. Across all channels, all site visitors and all formats, video is an investment you can’t afford to miss.
Customer testimonials, on-location shoots, corporate promos, in-studio productions, live event coverage and multipurpose animations are just a few of the ways we drive higher video marketing engagement.
Our in-house team of videographers, animators and studio specialists are visionaries in their fields.
Armed with real-time data from leading content marketing tools, such as Google Analytics, BuzzSumo, Searchmetrics, Moz and MarketMuse, we blog with intent. No fluff, no filler. Just value.
We understand your audience, the content they want to read and the problems they hope you can solve. Leveraging SEO expertise across a number of industry-specific writing teams, we put quality at the forefront of your content.
Long-form, data-rich assets like white papers are great resources for high-intent readers. We conduct industry interviews, compile timely research and craft brand-infused copy and formatting to establish your brand as a thought leader in your space.
White papers are a key tool for lead generation, and our proprietary Arch software allows you to embed your downloadable assets into other content and distribution strategies so you capture as many leads as possible.
Combining engaging text with eye-catching graphic design, Brafton eBooks are an ideal asset for capturing and holding on to audience attention, allowing you to present and detail even the most complicated topics in a simple, easy-to-follow format.
As with white papers, this form of content marketing also provides ample opportunity to generate leads through downloads, complete with dedicated landing pages and custom CTAs.
Good content only gets you so far. You need fully integrated campaigns that include a diverse mix of asset types. Our teams work laterally across departments to create and curate content from start to finish, ensuring it adheres to brand guidelines, provides value to your audience and serves a distinct purpose within the larger strategy.
We focus on being precise, targeted and cohesive – we don’t rely on outsourced freelance networks or makeshift creative teams. We’re here to bring your content to the masses.
We bring commercial value to your brand. That’s why every asset is tied to a specific dollar amount – we create, track, analyze and report on the results of your content investment. We build upon what works and improve upon what doesn’t.
Content marketing is a multibillion industry full of growth opportunities, and we create only what counts, what matters, what converts.