Experts say that the most successful search engine optimization (SEO) efforts should begin before a character of code is written for a website. Every step of the way, SEO considerations must be addressed.
Keyword research, strategic planning, and a careful eye kept on web development tools are all part of the game for web designers hoping to successfully integrate search engine optimization (SEO) into their project, according to Eric Enge of Search Engine Watch. Enge also warns prospective webmasters that sites with effective SEO will require large quantities of quality content, or at the very least, smaller quantities of superlative content.
Enge recommends that two basic questions be answered before any work is done on a new or revamped website: First, what is the purpose of the website? And how does the firm that owns the website plan to market it? Poorly-planned and optimized sites are one potential consequence of a failure to answer these questions, according to Enge.
Search giant Google recently released an array of helpful tools for web developers, which could ease web design and make for more effective search engine optimization (SEO).
