The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Understanding the search process makes for strong SEO
Experts say that a thorough understanding of the process that search engine users utilize to find relevant search results can help search engine optimization (SEO) campaigns enormously. The founder of SEOmoz.org out
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Google shifts constantly on search policy, complicating SEO
Experts say that the major search engines frequently change and refine the way they structure search results, causing ongoing challenges for search engine optimization (SEO) professionals. Aaron Wall, writing at SEO
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Who watches the watchers? The Aussies, of course
The next time Britons look at a CCTV, there may well be someone looking back from halfway round the world.
UK firm Internet Eyes will offer rewards to Australians for remotely monitoring a ne
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UK firm Internet Eyes will offer rewards to Australians for remotely monitoring a ne
Clothes retailer looking for big and tall gains by turning to SEO
Southern garment retailer White’s Big and Tall
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Strategist: SEO returning to prominence
Online marketers are reconsidering the role of search engine optimization (SEO) in their campaigns, according to Ray Comstock, senior SEO strategist with BusinessOnLine. In an interview with B2B Online, Comstock sai
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Google improves mobile search, broadening market for SEO
In the past two weeks, Google has released several updates for its mobile search service, adding localization and making searches easier – as well as adding extra dimensions for search engine optimization (SEO
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Conflicting reports suggest search engine war may just be heating up
Although earlier reports seemed to indicate that Bing’s challenge to reigning internet search king Google had died off almost as soon as it had begun, a new report from comScore seems to indicate that
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Startups should start integrating SEO into websites
A trend discovered by an Australian business researcher – and likely to be seen around the world – is that fewer than half of the fastest-growing companies are using search engine optimization (SEO) to h
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