Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Aug 21, 2023 Content Creation Chelsey Church

White Paper vs. eBook: What’s the Difference? (Infographic)

Ah, the great white paper vs. eBook debate. Today, we’ll introduce you to both and see which is right for your content marketing strategy needs.

Learn More

Aug 18, 2023 Life At Brafton Lauren Perrodin

Eric Bush Works to Live, Not the Other Way Around

Life at Brafton means having the space to be obsessive regarding your job and still love your life outside of work. Learn how Eric Bush, our Manager of Paid Search, balances it all.

Learn More

Aug 16, 2023 Content Strategy Anthony Basile

10 Content Planning Resources You Can Use Today

Taking a thought-out approach to content production allows you to get the results you need. These 10 resources can assist you in planning your next deliverable.

Learn More

Aug 14, 2023 Content Writing Alexander Santo

Content vs Copy: Is There a Difference? (Infographic)

What’s the actual difference between copy and content? And how can you master both to get the most out of your content marketing?

Learn More

Aug 11, 2023 Social Media Florian Fuehren

Twitter Is Now X. What Else Has Changed for Marketers Over the Past Year?

Explore the evolution of Twitter into X under Elon Musk, and its impact on marketers. Discover competition, legal matters, the advertiser exodus and more.

Learn More

Aug 11, 2023 Social Media Madelyn Gardner

Is Threads the New Twitter (or X)? What Marketers Need To Know About the Latest Social Trend

Threads is a shiny, new social platform that was released in July. Want to find out if all that glitters is gold? Consider this your guide to all things Threads.

Learn More