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Developing content marketing and SEO strategies that reach target audiences requires a business to think like Google searchers.
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Brafton hit the streets to ask Americans what they know about Google, SEO and search engine results pages. You may be surprised to see how your search marketing audiences respond to paid versus organic results – but we weren’t surprised to see local content and news are in high demand among searchers.
Considering the social reception of your website content can help create headlines and articles more likely to engage your readers no matter which channel they use to find your content.
Brafton’s content marketing highlights for July 2012 offer insights on how to reach maximum web audiences through your branded content.
As content marketing evolves, the infographic is becoming one of the most interesting new ways to inform and audience to establish authority and generate leads.
Producing content that appeals to and engages readers is more effective than focusing an effort solely on search crawlers.
CADDEdge offers insight on the benefits of working with Brafton for content marketing.
In this video, Brafton’s Client Support Manager Stefanie D’Aulizio offers insights on how to use analytics to find your top-performing keywords, as well as tips on fueling them with content your audiences want.
Poor UX will thwart your efforts to convert inbound web leads. Read this – your visitors (and bottom line!) will thank you.
Helping your company win the gold with content marketing means generating leads and driving sales.