The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
How AI Detectors Work: and Can You Trust Them?
Have you wondered how AI detectors work? Or whether or not you can trust them? Here’s a peek behind the curtain + more reliable ways to discern AI-written content.
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Here’s Why Customer Marketing is The Future (+ 4 Examples)
As you’ve probably realized by now, marketing experts like you and me can do just about anything — like see the future. What’s that? You were sick on the day everyone else had prophecy lessons? Not to worry — I’m he
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9-Step Website Audit Checklist (+ Downloadable Template) [Infographic]
Check out our website audit checklist and downloadable template to find out how you can optimize your site and boost your search rankings.
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A Year in Content: Brafton’s Top Blog Posts of 2025
Our top 10 Brafton Blog posts of 2025 reveal marketers’ priorities as we make headway into 2026. Explore themes of marketing fundamentals, AI adoption, email marketing and more.
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4 SEM tools you should be using already
A good SEM campaign will bring you valuable leads. To build an effective one, you need a strong set of SEM tools on your side.
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How To Revitalize Old Content With Historical Optimization
Learn why reoptimizing old content can provide surprising value as part of your content marketing strategy.
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Learning the Marketing Strategy Ropes With Natalie Kimmel
Dive deep into the world of content strategy and discover how Natalie got her start in marketing. Plus learn tips to use in your own content creation.
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Will AI Replace Content Writers? The Future of the Craft and How To Navigate It
Content writers everywhere are rightfully worried about the future of their jobs. Here’s a realistic view at how AI is affecting them and how it isn’t.
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