The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Why You Can’t Fully Stop Form Spam (And How to Reduce It With Modern Prevention Methods)
You can’t eliminate form spam, but you can reduce it. See how bots, human spammers, reCAPTCHA and more impact forms, and how layered defenses keep submissions clean.
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Why Every Marketing Team Needs a Content Production Workflow
Learn what a content production workflow is, why it matters and how to build a repeatable process that improves efficiency and content quality.
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How To Analyze Local SEO Competition: A Beginner-Friendly Guide
Discover what local competitor analysis is, why it matters and how to analyze SEO factors like keywords, on-page SEO and backlinks.
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How To Use AI To Write Long Form Content
Long-form content can be intimidating to both write and read. Here’s how to use AI to help you create quality long-form pieces a bit quicker.
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Social advocacy in marketing, explained
Think people are talking behind your business’s back? You’re right. Learn how to turn traditional brand advocacy into a game-changing social venture.
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What Are Semantic Terms in SEO?
What are semantic terms in SEO? Learn how semantic keywords improve rankings, align with user intent and enhance search performance.
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Inbound Marketing Best Practices: Your Complete Guide for 2026
Inbound marketing is more cost-effective and better at serving customer intent. Here’s your complete guide for the best practices to follow in 2026.
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The Art and Science of Marketing: Caroline Maselli’s Approach
See how Caroline Maselli went from studying international relations to becoming a true talent in content strategy at Brafton.
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