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    Google Instant’s impact on search: Beneficial or distracting?

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    Brafton business development executives Max Christopoulos and Thadd Palmer examine the effects of Instant on search (and draw different conclusions).

    Nokia and Microsoft, A Mobile Marketing Partnership Made in Heaven?

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    Rumors have been escalating this week about a partnership between cellular phone titan Nokia and rising search player / global software leader Microsoft.

    Planning for Content Marketing Success: Part 2

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    Appropriate targeting and search engine optimization are critical to bringing convertible traffic to your website.

    Planning for Content Marketing Success: Part 1

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    It’s important to set a winning strategy for content development before you even push it live, and good writing is a source of success.

    Is AOL’s SEO content strategy ‘wrong?’ We say good writing makes it ‘right.’

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    This week, Business Insider leaked AOL’s "master plan" indicating that the company is going to invigorate its approach to content this year.

    Tablets Aplenty: The Challenge of Adapting Content for Multiple Screens

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    If you work in news or another content-centric pursuit, you've probably come across the common dilemma of our internet-engulfed times: making content accessible and beautiful for multiple devices (and multiple […]

    Leverage the latest search trends: Insight on SEO best practices for four rising search behaviors

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    When we were starting 2010, eMarketer quoted an Ad-ology survey that found 46 percent of U.S. businesses didn't even have a website. With the onset of 2011, we're in a […]

    How the uproar over Google News’ crash can inform your content marketing strategy

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    Earlier this week, Google News had some hiccups, and the site went down on Monday afternoon. The subsequent wrath of Twitter users may seem like bad press for Google, but […]

    A True Mobile Windows? Let’s Talk About ARM.

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    Microsoft made headlines last week when they announced that they are developing a version of their desktop OS, Windows (8?), for the ARM processor platform. If you are not familiar […]