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Where is your social audience? A profile of who’s on the biggest networks

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The same people might see your content on separate social networks, but each channel has a unique audience, and you can reach specific demographics by targeting specific network.

Employee Spotlight: Meet Matt, Video Blog Manager

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You can’t log into a social network these days without catching a video. Studies have shown that the average time spent viewing videos each day increased 53 percent among 18-34-year-olds […]

Content right-ing: A scholarly voice & fresh look increase traffic 35%

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By adding visuals and refining the content writing style, one Brafton client attracted a wider and more qualified audience.

Our clients’ biggest social fears – and how we address them

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Kristen’s best advice for maximizing success with an outsourced social media team.

Stop wasting resources & start generating results with social media

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Social media is an excellent tool for generating results online, but businesses have to find the right network and strategy to be successful.

30 Content marketing stats to be thankful for this holiday season

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Here are 30 stats that show why marketers should be thankful for web content services in 2014.

Employee Spotlight: Meet Tiffany, Senior Content Marketing Strategist

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In this week’s employee spotlight, Tiffany Schreiber talks about being a senior content marketing strategist.

How you know your content marketing is paying off

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Content marketing was driving 67 percent of all organic traffic going to a website, making the strategy indispensable to the company.

Content a la carte – How marketing materials can be customized for your SEO goals

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Not sure what SEO content types are right for your business objectives? Use this guide to match your desired result and see what types of content you should be using.