With more than 560 million users, LinkedIn is the premier B2B content promotion channel. Are you doing enough on LinkedIn?
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This week’s edition of the CM Weekly has all the fixin’s: content marketing tools, holiday-focused SEO updates, step-by-step guides to writing how-to content and even a special hotel-based search update.
Caroline talks about her role as a graphic designer at Brafton, shares her personal design work and highlights her love of learning languages for an inside look at this fabulous Brafton designer’s world.
Put your brand in front of a larger audience by getting influencers on your side.
Visual elements can be game-changers for your content marketing collateral.
Here are 20 of the most effective cold email subject lines to inspire your next campaign.
This edition of the Content Marketing Weekly zooms in on video — how it’s changing as a marketing tool and how to start using it for your own campaigns.
A scorecard helps content marketers analyze the key elements that resonate with their audience, and repeat success with each piece.
A Rich Snippet is a visual feature that Google displays in search engine results pages. Adding schema markup to existing HTML, marketers and webmasters can help search engines serve better, richer results to users. Expect higher click-through rates, lower bounce rates and optimum search presence.
In the baker’s dozen episode, Francis and Jeff talk about ethics in brand management, technological advancements and influencer marketing, and Jeff needs to look up what a baker’s dozen is.