Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Aug 04, 2014 News Max Adagio

How to make your money’s worth in paid social media marketing

Twitter’s latest earnings report says the network made $312 million in revenue, 277 of which was from us. So 88 percent of Twitter’s revenue came from ad dollars. Many networks are making it so that we have to

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Aug 01, 2014 News Brittany Cornell

Were you even there?! – Marketing #TWIT

When does social marketing serve a purpose – and when does a post kill the moment? Marketing #TWIT

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Aug 01, 2014 Legacy Molly Buccini

Employee Spotlight: Meet Belén, Video Blog Producer

Belen’s sharing what it’s like to work at Brafton as our video blog producer!

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Aug 01, 2014 Legacy Lauren Kaye

Content Questionnaire: Abby Peel, Four Seasons Sotheby’s International Realty

Brafton asked Abby Peel of Four Seasons Sotheby’s to share her marketing tips, tricks and pet peeves from the real estate industry.

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Aug 01, 2014 News Alex Butzbach

Social marketing reach goes beyond Twitter’s 271 million active users

Traditional engagement metrics are excellent measures of regular user behavior, but impressions may be better at capturing the reach of social marketing content.

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