The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Content Marketing Niches: Finding Your Target Audience (and Your Voice) in Boring Industries [Infographic]
Boring marketing only comes from boring marketers. And you’re not boring, are you? Break out of your rut and establish deep connections with your audience through strategic messaging and distribution.
Content People: SEO, Fashion and The Secrets to TikTok
From fashion blogs and newsletters to personal essays and biographies, Amy Odell has done it all. Get inspired by her in our latest episode.
Hashtag Social Media — Musings From Brafton’s Social Team — The Rethinking ‘New Year, New You’ Edition
Here’s to reinventing the New Year’s Resolution. In this month’s newsletter, we’ll be focusing on the intersection of fitness & social media.
What Are Lead Magnets? 3 Ideas To Bring Your People In
A lead magnet attracts your customers. Here’s how to make this little bit of mad science work for your business (plus a few ideas to start you off)!
12 Video Ideas for Any B2B Business (With Examples) [Infographic]
Learn why video is such an important component of marketing strategies – and watch the examples that prove why B2B brands can’t afford to be camera shy.
Get Inspired by These Noteworthy B2B Blog Examples
B2B blogs are an effective way to connect with potential customers and share your expertise. Get inspiration from this curated list of noteworthy examples.
Leggo my logo: Designing your brand identity
Your logo design helps define your brand identity. What are you saying about yourself?
Content Editing vs Copyediting: What’s the Difference? (Infographic)
Content editing and copyediting may seem synonymous, but they tackle very different aspects of the editing process. And each one is crucial to creating quality content.
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