Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Content marketing is a good way for technology companies to reach out to their target audiences.

Jun 07, 2012 Legacy Joe Meloni

Brafton’s content marketing poll results: Marketers find frequent, high-quality website content drives lead generation

A poll of marketers conducted by Brafton found that many using content marketing have seen marked improvements in their lead generation capability and the quality of their leads. Based on positive results, marketers

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More companies are spending on mobile marketing, while diversifying their efforts to reach users on search.

Jun 07, 2012 News Joe Meloni

Companies investing in mobile web presences

More businesses are spending money on mobile marketing with global investment surpassing $5 billion last year.

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Twitter's new Account could change how people communicate

Jun 07, 2012 News Joe Meloni

Twitter reaches 400 million Tweets per day, most come from mobile users

Twitter has surpassed 400 million Tweets per day, with a majority coming from the company’s mobile users.

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Mobile phone users now account for 43 percent of all Google search queries.

Jun 07, 2012 News Joe Meloni

Google clarifies position on mobile SEO, offers guidelines for smartphone, tablet sites

Google’s Pierre Far detailed the company’s mobile SEO leanings at SMX Advanced this week, offering some clarity for marketers looking to boost their mobile presence.

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