The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Trending topics, search queries change hourly on Twitter
Twitter’s trending searches and topics change quite frequently and marketers should be cognizant of this when targeting certain topics.
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Android, iOS continue to top smartphone market, more users access social content
A report comScore found that Android and iOS have continued to dominate the smartphone market.
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Twitter seeing increased revenue from sales, social marketing performing well
Twitter may soon surpass $1 billion in ad sales with Bloomberg News reporting the company expects to do so in 2014.
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Future of Facebook marketing is in paid ads that resemble organic
Facebook’s dynamic model for successful social marketing is taking interesting shape as the company looks to make its site more valuable for marketers.
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Creating original content a top challenge for 73 percent of marketers
Companies using content marketing are struggling to employ enough staff to create enough original articles or blog posts to achieve marketing goals.
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Internet marketing news roundup, June 1
Google made a series of announcements and adjustments this week that paint an interesting picture of the company’s future.
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Facebook fans want social content, not ads
A report from Greenlight suggests that social content is outperforming social ads as users continue to ignore paid content.
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Google Product Search becomes Google Shopping, rebrand continues
Google has replaced its Product Search feature with Google Shopping, which includes a move to paid placement for product listings.
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