The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Top ecommerce vendors favor multi-platform social media marketing campaigns
The vast majority of the web’s most successful vendors are active on social media, and those lagging in adopt may struggle to compete.
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Report: No Penguin 1.1 search update yet, but sites saw some SEO shifts over the weekend
A report from Search Engine Roundtable quotes Google as saying it has not updated its Penguin search algorithm… yet.
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Audience targeting cited as a common content marketing challenge
The rapidly changing internet landscape, along with shifting profiles of web users, has made it difficult for some marketers to adjust their campaigns to audience preferences.
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Marketers leverage multiple channels to succeed on the web and drive SEO
Implementing a multi-channel web marketing strategy is becoming increasingly popular and common.
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Video content growing rapidly, marketers must take notice
A report from JZ Analytics and Broadcom found that most Americans view at least 11 hours of video content on the web every month.
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Why SEO marketers trying to think beyond Google should look at DuckDuckGo
DuckDuckGo’s privacy features – and less cluttered SERPs – might make it a key player in the search space, and SEO marketers should get familiar with the rising search engine.
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Internet marketing news roundup, May 11
Bing’s rollout of new SERPs remained the biggest headline in internet marketing this week as the company integrated social with search in an innovative way.
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Growing internet use demands cross-device content marketing
A report from Research and Markets suggests that general internet use is on the rise, while mobile web access moves closer to overtaking desktop.
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