The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Yahoo to sell ‘Hot Jobs’ unit, despite strengthening job market
Foundering search giant Yahoo is said to be looking to offload its "Hot Jobs" employment listing service for "the right price" in the wake of declining search performance and a pending deal with
Learn More
Researcher: Google retaking lost ground, cementing SEO market dominance
Competition from Bing, Yahoo, and others has slowly eroded Google’s sizeable lead in the search engine market throughout 2009, but recently released figures from Experian Hitwise show that the market leader re
Learn More
Living Stories experiment partners Google with New York Times, Washington Post
Google announced yesterday that it would launch an experimental program to change the way online media presents the news, in partnership with the New York Times and Washington Post. The pilot program, called "L
Learn More
Social media offers SEO opportunities for dominating top 10 search terms
Search engine optimization (SEO) experts say that maintaining a large-scale social media presence could have benefits beyond those conferred by the profiles themselves: Having numerous social media network profiles
Learn More
SEO compliance keeps sites on the good side of the search engines
Experts say that, even though the practice of search engine optimization (SEO) might look to outsiders like an attempt to game the system, there are strict rules enforced by the search engines that govern SEO effort
Learn More
Real-time search touches down with Google at the controls
Google will deploy its new real-time search feature over the course of the next several days, shaking up the familiar layout of its search results page – and the world of search engine optimization (SEO) along
Learn More
Long tail SEO brings home the bacon
Specific queries, for which the competition is less fierce in the world of search engine optimization (SEO), can drive truly impressive conversion rates, according to Search Engine Land columnist Eric Enge. Enge wri
Learn More
SEO industry adjusts as Microsoft and Yahoo finalize partial merger
A deal that will see Microsoft’s Bing search engine deliver results for queries from Yahoo’s search portal has been completed, according to the two companies, but regulatory approval in the U.S. and EU i
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
