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    ‘Above the Fold’ episode 11 recap: Jeff and Fran fly by the seat of their collective pants

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    There’s no shortage of digital and content marketing news out there, which is a good thing when you’re playing things fast and loose with your weekly podcast and don’t plan out discussion points in advance.

    The Content Marketing Weekly: Google+ is history and behavioral marketing is the future

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    A lot has gone down in the last week, literally and figuratively. Google+ has bit the dust, but interest in blockchain is just getting started. Meanwhile, intent and loyalty are trending concepts of interest. Read about it all in the Content Marketing Weekly.

    Everything you need to know about earned media (infographic)

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    Earned media is about identifying your influencers and converting them into brand advocates.

    Hang ten with writer extraordinaire Jessica Wells

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    From the mean streets of Chicago to the cornfields of DeKalb to the sandy beaches of Hawaii, Jessica Wells has been cranking out killer content for Brafton for half a decade.

    Save the date! 4 marketing conferences you must attend in 2019

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    It’s never too early to start planning your 2019 marketing conference calendar. Keep an eye on these hot marketing conferences and be sure to save the date.

    How to use advocacy marketing to complement your other content strategies

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    Every business needs a few advocates in their corner. Here, we’ll tell you what advocates are and how you can get them.

    Page 1 ranking secrets (and how to quantify content quality)

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    What does it take to rank on Page 1 in 2018, and why are you probably doing content marketing all wrong? We dig in.What does it take to rank on Page 1 in 2018, and why are you probably doing content marketing all wrong? We dig in.

    The Content Marketing Weekly: Personalization reigns supreme

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    Discover how brands across the web find success creating personalized user experiences in the latest edition of the Content Marketing Weekly.

    Why is graphic design important for your marketing strategy?

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    Good graphic design can be the foundation of your branding style and support your messaging across all channels. Here’s how clever graphics can benefit your marketing efforts.