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    How re-optimizing content drove 219% more traffic [success story]

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    The results 345% increase in the total number of keywords each page ranks for. 664% increase in estimated monthly traffic value generated from the 5 pages. 219% increase in organic…

    Content marketing trends report for 2019 (ebook)

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    Does your content marketing strategy track with Google Trends data? What’s rising and what’s falling in digital media appetites? We look at five years of insights to find out.

    12 marketing experts give their take on content marketing in 2019 and beyond

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    As we prepare to say goodbye to 2018, we asked several content marketing experts for their thoughts on the trends, tools and techniques we can expect to see in the new year.

    SEO

    6 introductory types of link building that actually work (and why your content is nothing without links) (infographic)

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    Learn the basics of link building and why it is so much more important than you may recognize.

    Content Marketing Weekly: Does Google personalize Incognito search results?

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    This week in the CM Weekly, we review some of Google’s most recent missteps, glitches and potentially worrisome updates. Plus, SEO maintenance!

    Clever company newsletter ideas to wow your audience

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    There’s a reason your subscribers committed to reading your newsletter. Give them something to look forward to every time your name pops up in their email.

    Survey: This is what marketers really think of chatbots

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    Chatbots: love ’em or hate ’em? The jury is still out on chatbots over here, which is why we felt it was our moral marketing duty to poll our audience on this heated topic.

    How it’s made: A look inside the pages of an eBook

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    From ideation to distribution, here’s an inside look at all the creativity and resourcing that goes into making an eBook in the content marketing world.

    Above the Fold episode 16 recap: Digging into the dark world of influencer marketing

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    Not even the niche world of content marketing podcasts is safe from the reach of “Red Dead Redemption 2.” This edition of “Above the Fold” opens with a lengthy discussion of the massively popular cowboy-themed video game.