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    Top 14 ways to optimize your business YouTube channel (infographic)

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    YouTube optimization made easy with several cost-effective SEO tips.

    5 LinkedIn InMail best practices

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    What does it take to turn LinkedIn InMail direct messages into effective targeted marketing tools?

    Blog categories: The menus of the content marketing world

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    A blog without any categories is sort of like a chronological Cheesecake Factory menu. Chaos.

    What is a content hub? (examples + infographic)

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    A content hub can take your brand to a whole new level. Here’s what it is and how you can create an effective content-fueled experience for your audience.

    8 channels of distribution for marketing

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    The distribution channels you use dictate which marketing strategies work best. We’ve got the full breakdown of every distribution channel you need to know.

    How to write a newsletter (infographic)

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    Want to engage your audience while sharing your best content and deepest insights? Add a newsletter to your marketing strategy.

    8 influencer marketing statistics that will guide your strategy in 2020 and beyond

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    Influencer marketing helps you build and convert audiences. Here’s what to know as you formulate your influencer strategy.

    Why your brand needs a social media policy (+ a template for what to include in yours)

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    If your brand doesn’t already have a social media policy, it most definitely should. Let’s examine why.

    LinkedIn automation etiquette rule No. 1: Don’t do it

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    Careless LinkedIn automation could leave you looking like an insensitive oaf in trying times, and will almost certainly lead to an account restriction.