Search engine optimization (SEO) experts face one of the major headaches of their profession when trying to pad out a website’s domain names, according to experts. A relative lack of regulation and the presence of domain squatters and speculators impairs their ability to collect all of the related domain names required for SEO.
Domain name speculators, according to Alex Tajirian in a column at Circle ID, are those who buy up masses of domain names based on their expectation that they will become more valuable; "who buy only so they can ‘flip’ – that is, turn around and sell the name for a quick profit."
Tajrian says that the largely unregulated way in which companies are forced to buy and sell domain names, coupled with the scattershot availability of domain auction sites badly limits their options, leading to inefficient search engine optimization (SEO) for those unable to acquire the correct domains.
Tajirian and other experts argue for a standardization of domain auction sites, which they say could greatly ease the task of collating a number of related domain names for search engine optimization (SEO) professionals.
