ClickCease Content Writing Archives - Page 3 of 8 - Brafton

No nonsense.
Just really good
marketing insights.

Sign up to get free
weekly resources.

Thanks for

Keep an eye out for a welcome email from us shortly. If you don't see it come through, check your spam folder and mark the mail as "not spam."

What is a content writer? Here’s a day in the life


Life as a web content writer is a commitment to discipline, good habits and creative self-care.

Creating a writing style guide in 8 steps (A walkthrough)


A writing style guide is a reference resource for editorial content creators. It chronicles your brand personality and tone of voice.

How to write a product description that sells (+ 11 examples)


Effective product descriptions not only give customers information about the offering but also deliver psychological appeals.

5 awesome writing hacks for better marketing copy


Great written content is always relevant as a marketing tool. Here are five ways to make your writing flow more easily and reach your audience more effectively.

Why the death of content mills is long overdue


The agency model is the present and the future of content marketing.

Content vs Copy: Is There a Difference? (Infographic)


What’s the actual difference between copy and content? And how can you master both to get the most out of your content marketing?

How it’s made: A look inside the blog writer’s mind


Ever wonder what it takes to write high-performing blogs? From ideation to distribution, here’s an inside look at all the creativity and resourcing that goes into making blog content.

Why we tawk the way we tawk: Communication accommodation in content marketing


How content can require communication accommodations, just like your conversations do.

Telling a story with data


The best content marketing strategies are backed up by cold, hard data. Here’s how to weave a narrative with those numbers.