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    Your weirdness is another person’s museum

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    Sometimes embracing “weirdness” is the best way to connect your content with a receptive audience.

    2 marketing approaches to make the most of the summer slump

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    Feeling the summer burn? While business might be dipping, there are still content marketing opportunities to engage your audience and plan for the fall.

    4 writing tips to craft your content for mobile readers

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    Target your audience on mobile with these four content writing tips.

    Typography: The unsung hero of successful messaging

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    How can typography impact the message your content is sending to your target audience?

    How 2 of Brafton’s content writers re-wired themselves to write for tech

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    Take a look at what it’s like to write content for some of the top influencers in the tech industry.

    No one wants to read a BS blog, so stop writing them

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    Are your marketing results more unimpressive than you care to admit? You might have BS content to blame.

    10 content types and their most suitable wine pairings

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    Consider content as wine. Knowing which types are best suited for which occasions will make your marketing strategy look effortless.

    5 steps to boost your site traffic with the right headline

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    Follow these five steps to craft the perfect headline to capture your audience’s attention and get them to click to your site.

    7 frequently asked questions about audience personas and buyer journeys

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    Brafton and Akoonu got together to answer some of the questions you asked during our webinar on audience personas and buyer journeys.