4 Copywriting Skills You Need to Succeed (Infographic)
Effective copywriting skills can help grow your audience. But they can’t stand alone; companies need content marketing to boost their copy’s visibility.
Content Writing
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Content vs Copy: Is There a Difference? (Infographic)
What’s the actual difference between copy and content? And how can you master both to get the most out of your content marketing?
Copywriting Services to Help Any Organization in the US, UK and Australia
Discover the best copywriting services that can help your company achieve its content marketing goals.
Our Top Picks for Blog Writing Services
Not sure where to start when it comes to using blog writing services? Look no further than our ranking of the industry’s best.
What is a UX Writer (and Why Are They Integral for Marketing)? [Infographic]
What is a UX writer? Find out who they are, what they do and why you should never tackle digital marketing without them.
Writing for High-SME Clients: Everything You Need to Know
Creating content for high-SME clients can be tricky. It doesn’t have to be. Follow these tips to write great content for clients no matter how difficult.
What is a content writer? Here’s a day in the life
Life as a web content writer is a commitment to discipline, good habits and creative self-care.
Creating a writing style guide in 8 steps (A walkthrough)
A writing style guide is a reference resource for editorial content creators. It chronicles your brand personality and tone of voice.
How to write a product description that sells (+ 11 examples)
Effective product descriptions not only give customers information about the offering but also deliver psychological appeals.
5 awesome writing hacks for better marketing copy
Great written content is always relevant as a marketing tool. Here are five ways to make your writing flow more easily and reach your audience more effectively.