How-to videos are taking over mobile search [STUDY]
Brands looking for mobile SEO results need to invest in video marketing services. Here’s our tips for videos that will stand out in search.
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Brands looking for mobile SEO results need to invest in video marketing services. Here’s our tips for videos that will stand out in search.
Brands that post more strategically on Facebook with videos and photos have seen significant engagement improvements, despite posting less.
Email marketing dos and don’ts, with inspiration from brands including BlueWolf, Kapost and Dropr.
We’ve reached the tipping point, as Google announced there are now more mobile searches than desktop searches online.
Ways to improve your B2B social media presence, supported by BrandWatch research from the top B2B brands on the internet.
64 percent of marketers are investing more in video content this year, and they’ll see the best results when they have a strategy for distributing their videos across four channels.
A study finds marketers lose $958 million a year on ineffective content strategies. Here’s a closer look at where money is wasted, and possible solutions.
A study shows companies are shifting investments toward video marketing even as they remain skeptical about ROI. Here’s why the majority think videos are essential to growth.
Visual content makes marketing strategies more effective, and companies are outsourcing their design work to counter time-management challenges.
With 40 million small business pages on Facebook and algorithm updates that favor friends over brand pages, paid advertising might be brands’ best chance for visibility.