Not-so-sweet – #MarketingTwit
How it feels when meddlesome download walls stand between you and something you really want.
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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How it feels when meddlesome download walls stand between you and something you really want.
Brands’ investments in content-driven strategies for mobile devices are paying off as email conversion rates increase and provide more bottom-line value.
Followers are an important measure of social media success, and most marketers create strategies to boost their audiences. But it’s important to remember that once users click the “like” or “follow” button for your brand, they always have the ability to opt out. And research shows that one in four will. A new study from… Read more »
How we help clients create more effective call to action buttons.
Videos posted to Facebook can now easily be embedded onto other websites, Facebook announced at its annual F8 conference last week in San Francisco. This new ability could offer an easy alternative for brands to create a cross-channel video strategy. There are several reasons why the option to embed Facebook videos could work in a… Read more »
Google announced it’s cracking down on website doorway pages to keep search results organic and user-friendly.
Marketing technology is a top priority for brands in 2015, and it’s reflected in the conversations CMOs are having on Twitter.
Brafton is attending ClickZ Live in New York March 30 – April 1 to discuss digital marketing updates in 2015.
Trending hashtags, keywords and other content marketing strategy ideas that need to be kept tidy.