Windows Phone 7 launches search-ready with a Google Search app
Google says that with its new app, "searching with Google on your Windows Phone 7 device just got easier."
News
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Display ad impressions increase 22 percent YoY in Q3: Facebook driving growth?
The latest report from comScore shows that online display ad impressions grew considerably in Q3 2010 over the same period last year, and marketers planning their display campaigns may want to get their ads on the social site Facebook.
Marketers want more metrics to determine online video’s efficacy
BrightRoll, the second-leading online video property by ads viewed, released a survey that suggests marketers are waiting for evidence of the overall efficacy of the channel before investing more heavily in web videos.
Survey says SMB social media marketing spend on the rise
According to a recent survey from Zoomerang and GrowBiz Media, small businesses are increasingly devoting funds to social media marketing, and brands looking to stay competitive should take note.
Mobile web usage on the rise, reports comScore
According to comScore’s Mobile Subscriber Market Share report, released on Wednesday, surfing the web from mobile phones is becoming increasingly common.
Google Instant now available for on-the-go consumers
Yesterday, Google announced that it’s predictive search technology, Google Instant, is now available for mobile web users.
Conde Nast’s Michal Shapiro on creative marketing content for tablets, ad:tech New York 2010
Michal Shapiro, Conde Nast’s executive director of creative services, offered attendees some insight on content development for the rising tablet market.
Experts at ad:tech New York 2010 say ‘good content is the heart of any site’
At the recent ad:tech New York conference, content marketing proved to be a leading discussion topic, and several marketing executives championed the notion that any type of business can – and must – market with content that will draw relevant traffic.
Insight on the future of foursquare from ad:tech New York 2010
Marketers may like some of the brand discovery and reccomendation features that foursquare has in the works.
The buzz at ad:tech 2010 – local search’s day has arrived
Experts at ad:tech New York 2010 all seem to agree that marketers should start thinking local.