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Speaking to the rising power of social media, ForeSee’s Annual E-Business Report 2010 was released today with the first-ever inclusion of customer satisfaction metrics for social websites.
With the rise of mobile and social marketing, traditional digital channels are losing some attention, but a new survey from ExactTarget reveals email marketing is not losing its selling power.
Foursquare – one of the fastest-growing geo-social location platforms – recently won $20 million in funding to expand its business, and now it is looking to make its content available to search engines.
With the national unemployment rate lingering at 9.5 percent in June, social-savvy marketers should know that Uncle Sam may want you to work in social media management for the U.S. government.
Earlier this month, Google News issued some updates to its homepage to help online readers find the news most relevant to them, also making it easier for marketers to reach their target audience.
The rise of online video viewership is fast gaining the attention of marketers, and now new metrics on this emerging channel may help advertisers capitalize on consumers’ increased interest in watching content on the web.