Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Marketers looking to attract clicks to their sites know that getting content on Google News is a good way to catch consumers’ interests – Crunchbase relays Compete data showing that the site had more than 10 million unique visitors in May 2010.
Marketers looking for big job opportunities should start investigating small business positions.
The geo-social movement is gaining ground each day, with Twitter launching Twitter Places and Foursquare accruing 1.8 million users in its first year.
In the ever-evolving digital realm, emerging platforms are garnering high shares of marketing budgets, but recent reports suggest the more traditional email channel remains a cost-effective way to engage internet users.
Ad spend on social media is reportedly rising across industries, and marketers should ask themselves if they’re up to the task of boosting social campaigns.
Confirming the rise of mobile marketing as a medium to reach on-the-go consumers, the Interactive Advertising Bureau recently released its first set of guidelines for advertisers looking to target consumers with mobile apps.
ForSee’s latest Annual E-Business Report reveals that some users are a little less satisfied with search engine giant Google this year.
When tourists think of Connecticut, picket-fenced houses, fall foliage and Yale may be the first things that come to mind.
If a picture says a thousand words, why shouldn’t Google Images be a valuable source of information for consumers?
Don’t hate him because he’s beautiful – learn how to create a video campaign from the Old Spice Man, or rather, learn from Proctor & Gamble.