The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Content People: Careers, Communication and Finding Cheat Codes
Ellen Gillis, founder of Gillis Group, joins Meredith Farley to chat about careers, communication and coaching.
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Google SERP Feature: A Visual Guide (Infographic)
SERP never stays still for long, and we’ve gathered the best optimization tips for every feature you’ll use this year.
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What Are Outbound Links and How Do They Impact Your Site’s Rankings? (Infographic)
If your website isn’t ranking like you feel it should, maybe it’s time to check your outbound links and ensure they’re helping you.
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Social Advertising Benchmarks for 2026
Social media has only grown in popularity and importance for advertisers all over the world. Here are some Facebook benchmarks to strive for in 2023.
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How a Good Content Management Strategy Can Transform Your Digital Marketing Game
A good content management strategy can drive sales, increase productivity and change the way your content marketing team accomplishes goals.
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April Holland: On the Road and on Her Toes
Learn more about the incredible and objectively cool life of April Holland, Brafton’s rockstar content marketing strategist.
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Why & How Companies Are Using PPC to Strengthen Their Marketing Campaigns in 2024
Backed by incisive data insights, here’s why today’s marketers need to include PPC advertising in their digital marketing toolkits.
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Blog Content Planning: Tools and Tips to Power Your Content Strategy
Every successful blog begins with a planning phase. These tools and tips will help you develop consistent, quality content.
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