The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Telling a story with data
The best content marketing strategies are backed up by cold, hard data. Here’s how to weave a narrative with those numbers.
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The Content Marketing Weekly: Unsung Heroes Edition
This round of the Content Marketing Weekly puts the spotlight on some of the lesser known search areas, including job postings and Bing Ads.
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Proud partnership: Updates on Brafton’s work with Family Reach
Last month we introduced you to our charity of the year. Now we’re back with updates on fundraisers involving hot dogs and content creation featuring celebrity chefs!
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Listen: How to use sound in your content writing
Sonic considerations aren’t for poetry only. Make your content sing to improve readability and reader engagement.
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How to write a great case study
If you’ve ever relied on Yelp, Pitchfork or Roger Ebert to tell you what’s good and what’s not, you know how important good reviews are. Case studies give your business the power of a great review that’s strictly un
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The Content Marketing Weekly: Mobility and Algorithms Galore
Much like mailmen,” neither snow nor rain nor heat nor gloom of night” can stop us from delivering the most up-to-date content marketing news and features.
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Staying ahead of social media trends with Rachel Moskowitz
If you’ve ever doubted the power of social media, just listen to what strategist Rachel Moskowitz has to say.
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eBook ideas to power your content marketing
You know you need eBooks to flesh out your content marketing strategy, but consistently coming up with relevant and interesting topics can be a bear. Don’t worry, we’ve got your back.
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