The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Do you even video, though?
The answer for many digital marketers is a little more complicated than “It’s so easy, bro.”
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The Content Marketing Weekly: Alexa, tell me about content marketing
In the news this week: how AI assistants can be a new marketing channel, what FOSTA could mean for online content and more Google tips.
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Beating the algorithm: 6 tips for Facebook marketing mastery
Staying relevant as a brand with the new Facebook algorithm is still certainly possible, but it will require some changes to your social content strategy in order to boost organic performance. Here are six tips that
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Beating the algorithm: 6 tips for Facebook marketing mastery
Staying relevant as a brand with the new Facebook algorithm is still certainly possible, but it will require some changes to your social content strategy in order to boost organic performance. Here are six tips that
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The content marketing blog resource center
Content marketers help clients create and manage blog content. But what do their blogs look like? Which ones are they reading? Here’s all you need to know about fabulous content marketing blogs.
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The Content Marketing Weekly: Fresh takes on guidelines, influencer marketing and creativity
With Facebook enforcement guidelines going public, influencer marketing perspectives, Google rankings and creative slumps, here’s what fresh on the industry’s radar.
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5 metrics to measure your B2B content marketing ROI
Determining the ROI of your B2B content marketing campaign helps you truly understand what’s effective, what’s lackluster and what to adjust moving forward.
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Why you need long-form content (and why your readers will love it)
Long-form content is a subjective premise for some. After all, length does not equal ranking. Let’s look at why every marketing strategy benefits from long-form content and why audiences and search engines are hardw
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