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Wireframe planning for SEO success


The wireframe is the skeleton, and then the content is the meat and potatoes that will fuel leads and conversions on your site.

25 Twitter tips for businesses in 140 characters or less


CMOs want ROI from their social campaigns, and these quick tips can help marketers get the most out of Twitter.

Reinvention: When is it time for a total website makeover?


Poor conversion, diminishing visitors and lacking engagement are all writing on the wall for website redesign. Get some insight into where to start in this blog.

Brand Reputation 101: Harness SEO content to control brand SERPs


The way to overcome negative comments on SERPs is by “aggressively producing positive content” that internet users will find useful.

Search headlines we’re reading, April 30


Here’s a glimspe of the internet marketing news articles from around that web that have caught the attention of Brafton’s business development team this week.

Measuring social media: Free tools to quantify your social influence


Quantifying social media is certainly a challenge, but not impossible! There are hundreds of low-cost (and even free!) social media measuring tools that can help illustrate the impact of your business’s social campaigns.

Four steps to improve Facebook fan page engagement: Part 2


These tips will help Facebook marketers drive fan page engagement.

Four steps to improve Facebook fan page engagement: Part 1


The basics for effective Facebook marketing are designing your page and setting the content strategy.

The Cloud and You: a microguide for marketers


If you’ve heard of the “cloud” but want to know what it is and how to make use of it, check out this microguide from Brafton.