The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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How to attract (and hold onto) your Facebook & Twitter followers
Followers are an important measure of social media success, and most marketers create strategies to boost their audiences. But it’s important to remember that once users click the “like” or “follow” button for your
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How to troubleshoot content marketing results with a 5-second test
A 5-second test helped us solve a first-impression horror story, when users were bouncing off a client’s news content pages.
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3 design tips for effective CTAs
How we help clients create more effective call to action buttons.
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How Brafton integrates with Drupal for content marketing
When you’re investing in content marketing services, make sure it can seamlessly be delivered to your website.
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70% of brands produce poor-quality content & it’s ineffective
Content marketing must be correct and clear to be effective. Here are some tips for staying in the 30% of highly successful brands.
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Writing for social media: Visual topic nets thousands of shares
A visual content strategy helped one of Brafton’s customer build brand awareness and increase its social following.
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How to capture leads & close deals with content
Good content marketing strategies help businesses generate more leads and generate the conversions they need to prove ROI.
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The fall of YouTube? Facebook adds video embedding across channels
Videos posted to Facebook can now easily be embedded onto other websites, Facebook announced at its annual F8 conference last week in San Francisco. This new ability could offer an easy alternative for brands to cre
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