The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
52% won’t increase content marketing budgets: Have we hit the saturation point?
52% of marketers won’t increase content budgets, but analysis suggests content stratedy is worth investment. This video explains the content budget divide.
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Google’s shutting the door on doorway pages for SEO
Google announced it’s cracking down on website doorway pages to keep search results organic and user-friendly.
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Content marketing abroad: A Brafton writer’s thoughts from New Zealand
Writers who join Brafton’s team are in the driver’s seat of their career – choosing the path that best suits their strengths and skills. For Matt Kaplan, that path has been climbing the ranks to ed
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CMOs are discussing more MarTech topics than ever on Twitter
Marketing technology is a top priority for brands in 2015, and it’s reflected in the conversations CMOs are having on Twitter.
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How a tech company became a thought leader through blog content
Brafton helped a tech company build a content marketing strategy that helped it become a thought leader through social sharing. Here’s how:
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5 Brands using Meerkat for marketing
Meerkat offers a new interactive way to use video. Here’s five brands using it effectively.
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Join Brafton at ClickZ New York for the latest in digital marketing
Brafton is attending ClickZ Live in New York March 30 – April 1 to discuss digital marketing updates in 2015.
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