The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Q&A: Why ThinkingPhones chose a full-service content marketing agency
ThinkingPhones’ CMO David Laubner said there was no end to the amount of content it was looking to produce. That’s where Brafton came in.
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5 Reasons why your NEW website doesn’t rank in search
Launching a new website isn’t a cure-all for online marketing, but there are 5 common problems you can solve to improve your search rankings.
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A/B Testing is the best method to optimize landing pages [data]
Marketers don’t have enough resources to optimize their landing pages for better conversion rates – which is a top goal for 2015.
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3 Marketing tech investments to make this year
Investing in marketing technology differs depending on the size of the business. Here’s three areas where we think all businesses should focus this year.
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From cat videos to NPR: What Braftonians watch online
Brafton’s video blog team polled some of our coworkers to find out a little more about their online video-watching habits.
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Question mapping, the answer to your content marketing woes (+10 more topic generation tips)
Here’s one strategy that can help you keep your blog calendar full of in-demand content ideas for consistent marketing results.
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Employee Spotlight: Meet Dylan, Senior content writer
Dylan talks about his experiences as a Brafton writer – plus how his team balances tech expertise with strong writing.
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39% of senior-level marketers looking to improve tech skills [STUDY]
Technology and data analysis are emerging as top marketing initiatives according to a new Economist report.
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