The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Google updates search algorithms to be mobile-friendly, app relevant
Google announced two new algorithm updates that will impact mobile search results, all in the name of better user experiences.
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3 Kinds of gated content to boost lead gen
Do we lose opportunities to share industry-leading content when we require users to give us information? Our thoughts in this week’s Content and Coffee.
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7 branded GIF ideas for your content marketing
You can generate engagement and show your company is hip to what’s hot by seasoning your content with pop culture GIFs. But another approach is to turn YOUR branded materials into GIFs to really make your company pa
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4 signs your in-house content marketing strategy isn’t cutting it
Here’s a list of four tell-tale signs that will help you decide if it’s time to consider alternatives to your current content marketing efforts.
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Do you produce content that influences B2B purchases?
Most companies produce some content for social media, but they may not be sharing the RIGHT kind to drive results.
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The content strategy that generated 17% more conversions in a quarter
Content marketing generates impressive results for companies when they build strong strategies. Here is how one of our clients increased conversions 17 percent in a quarter.
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The content strategy that generated 17% more conversions in a quarter
Content marketing generates impressive results for companies when they build strong strategies. Here is how one of our clients increased conversions 17 percent in a quarter.
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Get more from your website with better UX (& a good WP theme)
Your website layout impacts the results you see from your content marketing, and a better WordPress template can help you get more from your website.
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