Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Google officials say it's smart for marketers to avoid link building as an SEO strategy.

Feb 17, 2015 News Lauren Kaye

Should you avoid link building for SEO?

Content producers are still focusing on link building for SEO, but Google officials say it’s an outdated marketing strategy.

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Here are some of the traits of the most successful marketers.

Feb 17, 2015 News,Video Lauren Kaye

Be a strong marketing leader: Learn from the data

Brands can learn from the traits of the most successful teams to inform their web marketing strategies.

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Marketers need to find the right voice for their blog content, even if they lack experience.

Feb 14, 2015 Content Writing Dominic Tortorice

The power of voice in content: How to speak to CEOs when you’re not one

Successful content marketing means mastering and voice and finding a common language to communicate with highly targeted audiences.

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Feb 14, 2015 Content Writing Dominic Tortorice

The power of voice in content: How to speak to CEOs when you’re not one

Successful content marketing means mastering and voice and finding a common language to communicate with highly targeted audiences.

Learn More

Feb 13, 2015 Content Marketing Molly Buccini

What Brafton content integration looks like

If your website design doesn’t support the content you’re publishing, you’re getting in the way of your own results: 48 percent of users say site design is the no.1 factor in determining if a

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