The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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B2B buyers active on the mobile web for purchase decision research
More B2B buyers are using their smartphones and tablets to research products and services they plan to deploy in their business.
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ComScore’s monthly top 50 feature Tumblr for the first time
Tumblr’s growth has resulted in the platform landing in the top 50 web properties, according to comScore’s most recent numbers.
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Your local SEO blueprint: Make content marketing drive local SEO [Infographic]
Content marketing tailored to regional audiences boosts local search visibility and keeps the focus on engaging users.
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No holidays for Google, Penguin 1.1 comes over long weekend
Penguin 1.1 hit the web late Friday into Saturday morning, according to Google’s Matt Cutts.
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Internet marketing news roundup, May 25
All three major search players made news this week, but Yahoo stole the headlines with a new take on search.
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Google targeting bad ads in Adwords, landing page content must be accurate, relevant
Google’s David Baker announced that any Adwords accounting using misleading content could be suspended or banned entirely from the service.
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It’s not all about you: The value of objective content marketing
Information about your brand is essential to content marketing, but objective content is your way to write to your audiences about what matters to them.
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Marketers expect local efforts to yield big returns
Local marketing is becoming more popular, but companies are not measuring their progress effectively.
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