The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Jan 14, 2025 ai Chad Hetherington

The AInxiety Is Real: A Brief Reflection on Artificial Intelligence

https://atlas.brafton.com/produce/productions/6724ee8ee36d33b4203ed92b/tasks

Jan 10, 2025 Life At Brafton Madelyn Gardner

From Paws to Prospects: How Manuela Found Her Calling in Marketing

Learn how Manuela Moreno traded her veterinary scrubs for a role at Brafton and how she handled it with grace.

Jan 09, 2025 Content Marketing Dominick Sorrentino

It’s Not About the Importance of Marketing – It’s About the Importance of the Right Marketing

Yes, marketing is important. But the right kind of marketing is even more important. Read on to learn why.

Jan 09, 2025 Content Analytics Lesley Morrison

From Good to Great: How a Strong Content Review Process Drives Results

Discover how a solid content review process enhances quality, consistency and results. Learn tips to refine your strategy and elevate your content.

Jan 09, 2025 ai Chad Hetherington

AI and Data Analytics: The Powerful Pairing for Marketers

AI can make data analytics a breeze, but marketers should approach this with a few key concepts in mind.

Jan 08, 2025 SEO Florian Fuehren

Top 10 SEO KPIs to Track — And Why They Matter

Not all SEO KPIs are made equal. Find out which ones matter more and how to get the most out of them.

Jan 08, 2025 ai Chad Hetherington

What’s Been Happening With Google’s Shopping Experience?

Google Shopping just got a major update. There’s AI, more personalization and new customer tools. Get the latest on Google Shopping right here!

Jan 07, 2025 Content Creation Jeff Keleher

3 Tactics to Master Website Content

Great website content writing can elevate web pages, improve site ranking and drive organic traffic. Here’s what you need to know.

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